Timothy Muehlhoff

Timothy Muehlhoff

Biola Research Fellow (Fall 2014)

Timothy Muehlhoff (Ph.D., Communication Studies, University of North Carolina, Chapel Hill) is professor of communication at Biola University, and author of I Beg to Differ, Authentic Communication, Marriage Forecasting, and The God Conversation. Visit his personal website at TimMuehlhoff.com.

CCT Project Description

My proposed study reports on the efforts of Focus on the Family’s new president, Jim Daley, to move away from the rhetorical style, corporate narrative, and conceptualization of civility institutionalized by the founder, James Dobson.  Incorporating grounded theory, a thematic analysis will be conducted of interviews with Daley and long-time employees of Focus on the Family to observe themes that emerge from Daley’s rhetorical attempt to establish intellectual virtues within a new corporate narrative. 

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